Animoca Brands is a company that specializes in digital entertainment, blockchain, and gamification. The company has been recognized by The Financial Times as a High Growth Company in the Asia-Pacific region for 2023 and has won the Deloitte Tech Fast award. Animoca Brands has an impressive portfolio of products, including various tokens, web3-based games, and investments in over 380 Web3 projects. The company is focused on advancing digital property rights and contributing to the establishment of the open metaverse.
The company's portfolio of products includes original games such as The Sandbox, Phantom Galaxies, Life Beyond, Crazy Kings, and Crazy Defense Heroes, as well as products utilizing popular intellectual properties such as Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. Animoca Brands, has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Animoca Brands Japan, Grease Monkey Games, Eden Games, Life Beyond Studios, Notre Game, TinyTap, Be Media, PIXELYNX, and WePlay Media.
Animoca Brands has a growing portfolio of Web3 investments, including Colossal, Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. The company got into blockchain and NFTs in late 2017 through CryptoKitties, a game where players collect, breed, and sell virtual cats. The company became a shareholder of Dapper Labs and publisher of CryptoKitties in January 2018. Animoca Brands saw the potential of NFTs as digital property rights and went all-in on the technology, leading to their heavy investments in Web3 companies.
Animoca Brands' mission is to deliver digital property rights to the world's gamers and internet users, creating a new asset class, play-to-earn economies, and a more equitable digital framework contributing to the building of the open metaverse. With their impressive portfolio of products and investments, the company is taking the web3 space by storm and is a leader in digital entertainment, blockchain, and gamification.
Who is behind the Animoca Brands Crypto project?
Animoca Brands is based in Hong Kong and was founded by Yat Siu in 2014. Yat Siu is an entrepreneur and angel investor who was born and raised in Vienna, Austria. He began his career at Atari in Germany, then moved on to work at graphic software company Lexicor, where he became director and head of the U.S. East Coast division. Later on, he set up Outblaze in the late '90s, which was eventually acquired by IBM in 2009 and incorporated into IBM's LotusLive suite of services.
In 2011, Yat Siu founded Animoca, which quickly became one of the world’s largest apps for developers and publishers. The company created hit apps like Pretty Pet Salon and Cinderella Cafe, which were among Apple’s top apps in 2011. Animoca received early funding from venture capital firms Intel Capital and IDG-Accel, which allowed the company to develop and publish hundreds of apps across Android and iOS platforms. This led Yat Siu to found Animoca Brands in 2014, which is a company that uses technology like blockchain and artificial intelligence to develop and publish mobile products.
Animoca Brands has achieved significant success, with the company worth $2.2 billion in its last funding round. Yat Siu has received numerous awards and recognitions throughout his career, including being named a "Global Leader of Tomorrow" and a "Young Global Leader" by The World Economic Forum. During the COVID-19 pandemic, the gaming industry saw record-high revenue, and Animoca Brands raised over $300 million based on a valuation of $2.2 billion by November 2021. SoftBank led a $93 million investment in Animoca Brands’ The Sandbox, one of the most promising Web3 metaverse projects across the blockchain space.
What are the most important projects that Animoca Brands NFT invested in?
As we have been saying from the beginning of this article, Animoca Brands has been actively investing in NFT brands and expanding its presence in the NFT space. With a diverse portfolio of Web3 investments, the company has made several notable investments in the NFT marketplace, which includes OpenSea, Rarible, SuperRare, Async Art, and Art Blocks. OpenSea is the world's largest peer-to-peer marketplace for buying, selling, and discovering NFTs, while Rarible is a community-owned NFT marketplace that allows creators to mint, sell, and auction their digital assets. SuperRare, on the other hand, is a curated NFT marketplace that showcases unique, high-quality digital artworks. Animoca Brands has also invested in Async Art, a platform for creating and selling programmable art, and Art Blocks, a generative art platform where artists create unique algorithmic art pieces.
One of the most significant investments Animoca Brands has made is in Sky Mavis, the developer of Axie Infinity, a blockchain-based game that allows players to breed, battle and trade fantasy creatures called Axies. The company has also invested in Wax, Decentraland, and acquired The Sandbox. The investments were made during 2018-2019, when the NFT space was still in its early days, and not many players were investing in it. The company had to fight against the odds, especially when the traditional crypto market was getting crushed, and everyone was fleeing the fungible token scene. Animoca Brands was one of the few companies pursuing NFTs and trying to unlock their full potential.
In 2018, the company decided to go all-in with NFTs and recapitalized the firm with $500,000, despite being a small publicly listed company on the Australian Stock Exchange. However, the decision came with consequences, and the company lost its listed status on the ASX because it delved into NFTs and crypto. The suspension happened in 2019, and the company fought against it for seven to eight months before being booted off the exchange primarily for dealing in cryptocurrencies, which the Australian Stock Exchange was famously hostile about at that point in time.
Despite the setback, Animoca Brands' decision to invest in NFTs has proved to be a game-changer for the company, with its market cap skyrocketing to $100 million.
What is Animoca Brands' valuation?
According to recent reports, Animoca Brands has stated that its valuation remains around $5.9 billion, following a special strategic round of fundraising. The company has expressed its satisfaction with the success of this round, which saw the participation of several of the world's most respected institutional investors. Yat Siu, the company's co-founder and chairman, has also expressed his pleasure with the outcome of the fundraising round.
With a valuation of around $5.9 billion, Animoca Brands is well-positioned to continue its growth and expansion in the coming years, and its success is likely to have a positive impact on the wider blockchain and digital entertainment industries.
Does Animoca Brands have a Crypto Token?
The company has created various tokens that are used in its products and services, which include blockchain, digital entertainment, and gamification. The tokens have different use cases, ranging from purchasing in-game assets, participating in in-game events, earning rewards, buying virtual land, and participating in governance.
One of the most notable tokens created by Animoca Brands is REVV, which is a utility token used in Animoca Brands’ racing games like F1 Delta Time and MotoGP. REVV is used to purchase in-game assets, participate in in-game events, and earn rewards. The company also created the SAND token, which is the native token of The Sandbox, a virtual gaming world where users can create, share, and monetize their own game experiences. SAND is used to purchase and trade virtual land and participate in the platform’s governance and ecosystem.
Additionally, Animoca Brands has incubated Tower Token, a decentralized game development platform, and TOWER is the governance token for this platform. TOWER holders can participate in decision-making for the platform and earn rewards for contributing to the ecosystem. Animoca Brands also acquired GAMEE in 2020, a casual gaming platform that uses the GAMEE token, which users can use to purchase in-game items, participate in tournaments, and earn rewards. Surely, this tendency will keep on going and Animoca Brands will continue to issue new tokens.
What is Animoca Brands' stock and what is Animoca Brands' share price?
Animoca Brands Corporation Limited company operates globally and is listed on the Australian Securities Exchange. The Animoca Brands ticker is AB1. As of today, Animoca Brands' share price is $0.18.
Investors interested in Animoca Brands Corporation Limited's stock price performance can monitor it on the ASX or through financial news outlets. It is important to note that stock prices are subject to various market factors, including industry trends, economic conditions, and company performance. On the last topic, we can say that Animoca Brands Corporation Limited's ongoing commitment to advancing digital property rights and contributing to the open metaverse makes it an interesting company to watch in the digital entertainment industry. Animoca Brands' revenue, keeps everyone in the loop with their next movements.